Tips for Successful Publicity

Announcements:

• Catchy phrase or theme

• Creative Language

• Informative
  • Who?
  • What?
  • When?
  • Where?
  • How and Why?

Banners:

• Neat and Organized

• Catchy phrase or theme

• Creative Language

• Words positioned to convey a message/idea/picture

• Glitter

• Pictures

• Bright, vivid colors

Publicize It Right!

After a project is approved, make a list of ways to publicize it. The following three ways are great examples on how to spread the necessary information quickly:

Announcements: morning announcement and weekly bulletin
Flyers: one for posting around the school and one for the teacher and club mailboxes
Banners: one student council regulation size banner [Make sure that all of your publications are approved prior to their usage.]

ANNOUNCEMENTS

Be creative and to the point
A good opener will insure that your announcement will be listened to
Include all important information


FLYERS

Always use bold and bright lettering
Include all important information clearly
When putting up flyers, place them where other clubs put their banners
Put up more than one banner at each spot
Hot spots!


BANNERS

Always plan out your banners before you paint
Use clear and bold lettering


DON'T FORGET!

Unpopularized sporting events
Fundraisers
Pep Rallies

Writing and Producing Announcements

• Use a catch phrase or theme

• Keep your message brief (15-30 seconds)
• Mention:
  • Who
  • What
  • When
  • Where
  • Why and How (if essential to the activity)
• Use a character voice to give your announcement a professional touch: "A famous person says..."
• Try using sound effects or catchy background music

SAMPLE ANNOUNCEMENT

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